AppDirect logo
    A

    Senior Manager, Web Strategy & AI Experience

    AppDirect
    Montreal, CanadaMontreal
    Remote
    Senior
    Full Time
    3 days ago
    AI integrationweb strategysenior managerB2B SaaStechnical SEOReactNext.js

    Requirements

    • 6+ years of experience leading web application development, digital product management, or content architecture, ideally in a B2B SaaS environment.
    • Hands-on experience with React, Next.js, web infrastructure, vibe-coding tools, postgres databases, and medallion architecture.
    • Demonstrated experience integrating AI tools into development or content workflows, including LLM-driven coding tools (e.g., Cursor, Lovable, or Bolt).
    • Proven experience with technical SEO, performance optimization, structured data, and LLM-aware content strategies.
    • Experience managing technical teams and driving cross-functional initiatives with product, design, and marketing stakeholders.
    • Strong communication skills — translating complex technical decisions into clear direction for non-technical partners and senior leadership.
    • Comfort with ambiguity and iterative ways of working due to the fast-shifting AI landscape.

    What You'll Do

    • Own the strategy, roadmap, and execution of AppDirect's corporate website and customer-facing web applications, ensuring alignment with business goals and measurable outcomes.
    • Lead AI integration across the team's workflows — identifying, testing, and implementing tools for development acceleration, content generation, prototyping, and UX personalization.
    • Drive LLM-aware content and SEO strategy, ensuring digital content is discoverable by both human audiences and AI systems.
    • Manage and mentor a team of full stack web developers working with the latest AI & Web technologies, setting performance standards and supporting professional development.
    • Partner with design and UI teams to evolve the component library and design system, ensuring consistency, accessibility, and responsiveness across all digital touchpoints.
    • Improve site performance through technical optimization, structured data, experimentation, and conversion testing.

    About AppDirect

    AppDirect is a cloud-based software company that provides a platform for businesses to sell and manage their software subscriptions.

    New York, NY, US
    1000 - 5000
    eCommerce