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    Director, GTM Strategy, Planning & Analytics

    Articulate
    United States
    Remote
    Director
    Full Time
    💰$163,900 - $245,900
    GTMstrategyplanninganalyticsleadershipB2B SaaScompensation strategydata governance

    Requirements

    • •12+ years of experience in GTM strategy, business operations, revenue operations, planning, analytics, data strategy, or related functions preferably within B2B SaaS
    • •5+ years of people leadership experience including leading managers and/or senior individual contributors
    • •Proven experience leading GTM planning, forecasting, target setting, capacity planning, and performance management
    • •Strong understanding of GTM analytics, SaaS metrics, customer lifecycle performance, and executive decision support
    • •Experience with GTM data strategy, metric governance, data definitions, and modern data ecosystems
    • •Experience with compensation strategy, quota planning, incentive design, compensation analytics, or related planning disciplines
    • •Demonstrated ability to structure ambiguous business problems and translate complex information into actionable recommendations
    • •Strong systems thinking and understanding of dependencies across CRM, data warehouse, BI, planning, and GTM execution environments
    • •Demonstrated ability to influence senior stakeholders across Sales, Marketing, Customer Success, Finance, Data, IT, and other functions
    • •Strong leadership, communication, prioritization, and judgment
    • •Bachelor's degree or equivalent practical experience

    What You'll Do

    • •Lead the end-to-end GTM planning system including annual and quarterly planning, forecasting, target setting, capacity planning, resource allocation, and performance management
    • •Translate company growth objectives and strategic priorities into aligned GTM targets, resource plans, and execution strategies across functions, segments, regions, and products
    • •Establish and continuously improve GTM operating rhythms including planning cycles, forecast reviews, executive business reviews, and performance-management processes
    • •Develop scalable planning frameworks, governance models, and operating standards for GTM teams
    • •Evaluate strategic tradeoffs across GTM investments and develop recommendations
    • •Partner with Finance and GTM leadership on scenario planning, investment decisions, and resource allocation
    • •Define performance measurement frameworks for GTM health across the customer lifecycle
    • •Lead development of analytics and insights for GTM leaders to understand performance and make informed decisions
    • •Ensure forecasting, pipeline, funnel, retention, productivity, and other GTM performance measures are clearly defined and understood
    • •Translate complex business performance into clear, decision-ready insights and recommendations
    • •Identify emerging performance trends and develop recommendations to improve GTM effectiveness
    • •Establish priorities for GTM analytics based on business impact
    • •Lead GTM data strategy and governance function
    • •Ensure consistent GTM business logic, metric definitions, dimensions, and data standards across systems and processes
    • •Establish governance for GTM data definitions, lineage, quality, and usage
    • •Ensure GTM business requirements are clearly defined and aligned before technical development
    • •Oversee prioritization of GTM data initiatives and make recommendations
    • •Ensure data structures and governed data assets support critical GTM use cases
    • •Partner with centralized Data and technical organizations to ensure GTM requirements inform technical roadmaps
    • •Improve adoption and understanding of governed data assets, metrics, and BI capabilities across GTM
    • •Lead GTM compensation strategy and planning
    • •Ensure compensation programs align with company objectives and GTM priorities
    • •Lead compensation modeling and analytics to evaluate program effectiveness
    • •Establish governance and decision frameworks for compensation design and changes
    • •Partner with GTM leadership on quota and incentive strategy
    • •Ensure compensation planning is integrated with broader capacity, target, resource, and financial planning
    • •Serve as a strategic partner to GTM, Finance, Data, IT, and other functional leaders
    • •Structure complex and ambiguous GTM problems and develop recommendations
    • •Lead cross-functional strategic initiatives from problem definition through implementation
    • •Collaborate with senior leaders to turn company strategy into actionable GTM plans
    • •Communicate plans, performance, risks, recommendations, and tradeoffs to senior and executive stakeholders
    • •Lead and develop a multidisciplinary organization spanning strategy, planning, analytics, data strategy, and compensation
    • •Translate functional priorities into clear objectives, execution plans, and measurable outcomes
    • •Coach managers and individual contributors toward outcomes and strategic thinking
    • •Establish clear accountability and decision rights across the function
    • •Build cross-functional relationships to operate effectively across organizational boundaries
    • •Continuously evolve the team's capabilities, processes, and operating model
    • •Create clarity around priorities and ensure focus on highest-impact work

    Benefits

    • •Bonus-eligible
    • •Robust suite of benefits

    About Articulate

    Articulate develops a workplace training platform that provides online courses for management systems.

    New York, NY, US
    250 - 500
    Education