New York, United, States (Hybrid); San Francisco, United, States (Hybrid)•US (Remote)
Hybrid
Mid Level
Full Time
4 days ago
💰$140,000 - $170,000
SEOcontent marketingAIgrowthB2BSaaS
Requirements
- •4-6 years of experience in content marketing, SEO, or growth content roles within a SaaS or B2B technology company
- •Proven success building and scaling content programs that drive measurable organic traffic or pipeline impact
- •Strong understanding of SEO fundamentals and content strategy
- •Excellent writing and messaging skills, with ability to simplify complex technical concepts
- •Highly data-driven, with experience in performance analysis and reporting
- •Strong cross-functional collaboration skills
- •Ability to operate in ambiguous environments and build from early-stage foundations
- •Coachable, resilient, and highly motivated to drive outcomes
What You'll Do
- •Own the vision, strategy, and management of Cresta’s organic growth engine across SEO and AEO
- •Scale and optimize AI-scaled content initiatives focused on experimentation and high-leverage opportunities
- •Develop scalable, derivative content frameworks reusable across channels and campaigns
- •Own and drive progress against high-priority website content initiatives
- •Translate complex AI capabilities into clear, differentiated messaging for enterprise buyers
- •Optimize content for traditional search engines and AI answer engines
- •Partner with Marketing Ops to establish KPI frameworks, dashboards, and reporting for organic performance
- •Deliver regular reporting and insights on content performance and growth opportunities
- •Improve and scale the use of AI tools in content workflows, including building templates and internal systems
- •Experiment with new content formats, including interactive experiences and rapid prototyping
- •Collaborate cross-functionally with product marketing, demand generation, and sales
Nice to Have
- •Experience in contact center technology or customer experience software
- •Experience in hypergrowth startups or scale-up environments
- •Background experience in product marketing or solutions marketing
Benefits
- •Comprehensive medical, dental, and vision coverage
- •Flexible PTO
- •Paid parental leave for all new parents
- •Retirement savings plan
- •Remote work setup budget
- •Monthly wellness and communication stipend
- •In-office meal program and commuter benefits for onsite employees
About Cresta
Cresta uses artificial intelligence to assist sales and service agents in the quality of customer service.
Palo Alto, CA, US
250 - 500
AI & Machine Learning