New York
Remote
Director
Full Time
3 months ago
remotepaid mediacreative leadershipAI integrationperformance marketing
Requirements
- •3+ years of senior-level design experience, with at least 1 year of people management experience preferred
- •Experience designing ad creatives for paid media campaigns across Meta, TikTok, YouTube, or similar platforms
- •A digital portfolio showcasing performance-focused ad creative including static ads, motion graphics, and short-form video
- •Strong understanding of visual hierarchy, composition, and platform-specific best practices
- •Knowledge of how to incorporate AI software into workflows to increase efficiencies and output including ChatGPT, Midjourney, Perplexity, Icon, and more
- •Self-motivated, proactive, and detail-oriented with a strong sense of ownership and accountability to performance results
- •Skilled at working with performance marketers and creative strategists to write briefs, incorporate feedback, and iterate based on ad performance data
- •Comfortable communicating in English with internal teams and clients including presenting creative work and responding to feedback clearly and professionally
- •Confident giving constructive feedback to other designers and supporting their growth through clear direction and mentorship
- •Able to take ambiguous campaign goals and turn them into creative concepts that are visually engaging and conversion-focused
- •Proficient in Figma for ad design workflows; knowledge of Auto Layout, Components, and asset handoff is essential
- •Experience using Adobe Creative Suite (especially Photoshop and Illustrator) for asset creation and layout design
What You'll Do
- •Manage a team of 2-4 designers focused on paid ad creative, with room to grow the team over time
- •Provide creative direction, actionable feedback, and career support through regular 1:1s and project reviews
- •Oversee creative quality, ensuring assets align with brand identity, platform best practices, and campaign objectives
- •Partner with performance marketers and strategists to develop and iterate on high-performing ad campaigns
- •Help refine internal processes, establish creative standards, and lead collaborative sessions to drive creative innovation
- •Lead concept development and execution for paid media campaigns across Meta, TikTok, YouTube, and display platforms
- •Translate client’s marketing strategy and performance data into clear, compelling ad concepts
- •Design and direct a range of assets including static ads, animations, mobile-first videos, and storyboards for short-form content
- •Present creative work to stakeholders and clients with clarity, confidence, and strategic rationale
- •Monitor performance data in collaboration with the marketing team to inform creative iterations and improve results over time
Nice to Have
- •Experience designing high-performing ads for e-commerce brands
- •Familiarity with motion design tools (After Effects, Premiere)
- •Experience working with UGC creators and editors
Benefits
- •Darkweek, Unlimited Vacation Policy, and Holidays
- •Phantom Equity Incentive Plan—a long-term, seniority-based cash bonus that vests over five years and pays out if the company is sold
- •Robust 401k program with company match, equity incentives, and a profit-sharing opportunity after one year
- •Endless opportunities for growth through interdisciplinary approach and cross-functional collaboration
About Darkroom
Darkroom is a vertically integrated digital agency pioneering the next generation of consumer-facing brands.
Los Angeles, CA, US
10 - 50
Advertising & Marketing