New York•Texas•Florida•New Jersey
Remote
Director
Full Time
1 day ago
💰$120,000 - $140,000
organic socialcontent strategyshort-form videoAI in marketingremotedirector level
Requirements
- •2+ years in a Director-level or equivalent leadership role with experience leading content strategy, managing teams, and driving organic growth results
- •4+ years of organic social work focused on short-form video and native content for Instagram and TikTok
- •Digital portfolio showcasing organic content work including short-form video, creator content, and carousels with performance metrics
- •Ability to storyboard, shoot, cut, and ship content; proficiency in CapCut, Figma, Photoshop, Illustrator
- •Knowledge of platform metrics such as hook retention, watch time, completion rate, engagement rate, saves, shares, follower growth
- •Understanding of platform distribution and content reach
- •Experience using AI tools like Claude, Midjourney, Perplexity, Runway to increase speed and volume
- •Excellent communication skills for client presentations and feedback
- •Ability to turn vague goals into testable content concepts and track results
- •Comfortable with Figma including Auto Layout, components, and systems; strong in Adobe Creative Suite and short-form editing tools
What You'll Do
- •Lead high-tempo content strategy and direction for full-funnel organic programs, typically Instagram and TikTok
- •Own content pillars, editorial calendars, creative direction, and the briefing process end-to-end
- •Deliver expert advice, concepts, directions, and briefs to grow audiences and sell products through native short-form video
- •Own each brand's social voice and presence, including community management, trend response, and rapid-turnaround content
- •Translate client's brand strategy and platform data into clear, compelling content concepts using metrics like hook retention, watch time, completion rate, engagement rate, saves, shares, follower growth, and comment sentiment
- •Brief Designers and Editors on creation of assets including short-form video, carousels, Stories, motion, and storyboards
- •Present content work and channel strategy to stakeholders and clients
- •Monitor platform data and social listening to inform content iterations and improve results
- •Identify organic winners worth promoting into paid
- •Establish processes, systems, and content frameworks to raise quality and speed and scale Organic Social service
Benefits
- •Unlimited PTO and US holidays
- •Remote-first culture with hybrid work expected near New York or Lisbon HQs
- •Company-sponsored medical, dental, and vision coverage
- •Robust 401(k) program with company match and profit-sharing
- •Flexible parental leave
- •Opportunities for interdisciplinary growth and skill expansion
