United Kingdom•Philippines•United States•Belgium•France•Ireland•Georgia•Spain•Portugal
Hybrid
Senior
Full Time
4 months ago
remoteDTChealth and wellnesscreative strategist
Requirements
- •5+ years in creative DTC advertising and A/B testing with emphasis on design over data.
- •Strong portfolio showcasing design and video editing capabilities.
- •Expertise in creative research, visual storytelling, and strategic design integration with marketing goals.
- •Solid grasp of digital platforms and performance metrics with high design aesthetics standards.
- •Passion for psychology, design, video, and customer-centric content.
- •Active engagement in industry trends and proactive approach to staying updated.
What You'll Do
- •Conduct in-depth visual research on market trends, competitor strategies, and customer insights.
- •Execute a strategic creative testing process including implementing top-performing direct response creative elements and developing/testing new concepts.
- •Plan and design creatives tailored to every stage of the customer journey from awareness to conversion.
- •Create engaging, viral content with emotional engagement and trend integration.
- •Optimize conversion levers by identifying bottlenecks and conducting A/B testing on key design elements.
