Europe•Philippines•United States•Belgium•France•Ireland•Georgia•Spain•Portugal
Remote
Senior
Full Time
4 months ago
remoteDTCcreative strategistperformance marketingvideo editingA/B testing
Requirements
- •5+ years in creative DTC advertising and A/B testing with emphasis on design
- •Strong portfolio showcasing design and video editing capabilities
- •Expertise in creative research, visual storytelling, and strategic design
- •Solid grasp of digital platforms and performance metrics
- •Passion for psychology, design, video, and customer-centric content
- •Active engagement in industry trends and proactive learning
What You'll Do
- •Conduct in-depth visual research on market trends, competitor strategies, and customer insights
- •Execute a strategic creative testing process including developing and testing new concepts
- •Plan and design creatives tailored to every stage of the customer journey
- •Create engaging, viral content with emotional engagement and trend integration
- •Optimize conversion levers by identifying bottlenecks and conducting A/B testing on design elements
