Spain•Poland•Ukraine•Romania•Hungary•Portugal•South Africa•United Kingdom•Florida•Georgia
Remote
Mid Level
Full Time
about 2 months ago
Customer Marketing ManagerB2B SaaSHRTechRemoteStartup
Requirements
- •3–6 years of experience in Customer or Lifecycle Marketing, ideally within B2B SaaS or HRTech
- •Strong understanding of customer journeys and NRR growth levers
- •Excellent communication skills and comfort working cross-functionally with CS, Sales, and Product
- •Experience running email campaigns, customer newsletters, and advocacy programs
- •Analytical mindset and familiarity with tools like HubSpot, Salesforce, or similar CRM systems
What You'll Do
- •Build and execute a global customer marketing strategy focused on retention, advocacy, and upsell
- •Partner with Customer Success to identify expansion opportunities and create targeted campaigns to drive NRR
- •Partner with Customer Success to identify cross-sell opportunities and create targeted campaigns supporting the introduction of new RF products and services
- •Partner closely with the CXG team to design, develop, and maintain customer- and employee-facing education materials related to country guides, mobility, benefits, and local regulatory requirements
- •Develop and maintain ongoing customer communications, including support with newsletters, product updates, and community announcements
- •Collaborate with the Product Marketing and Content teams to turn success stories into marketing assets (case studies, videos, testimonials)
- •Launch customer advocacy programs to spotlight our biggest champions in press, events, and social
- •Measure and report the impact of customer marketing on engagement, retention, and expansion metrics
Benefits
- •Startup environment with voice and rapid growth opportunities
- •Experience hyper-growth scale and help build a global professional team
- •Work for a market leader with clients like Microsoft and Mastercard
- •Competitive compensation
- •Work equipment of your choice
- •100% remote work
- •Generous PTO policy based on home country’s local laws
- •Culture of respect, kindness, right to fail, diversity and inclusion
About RemoFirst
RemoFirst is an Employer of Record -- a global payroll and international HR platform to legally employ talent from anywhere in the world.
San Francisco, CA, US
100 - 250
HR & Recruiting