Americas•EMEA•APAC
Remote
Senior
Full Time
about 1 month ago
remote-firstsubscription appsCRMlifecycle marketingmobile marketingcustomer-facingequityflexible work
Requirements
- •5-8+ years of hands-on experience in mobile lifecycle marketing or CRM with significant portion on subscription apps
- •Owned engagement strategy and accountable for retention and LTV targets
- •Deep working knowledge of mobile CRM and engagement platforms such as Braze Iterable OneSignal CleverTap Customer.io or Airship
- •Experience building complex multi-step campaigns
- •Proven ability to design and measure lifecycle experiments including A/B testing and holdout groups
- •Strong understanding of mobile engagement landscape including push notification best practices in-app messaging email and privacy changes
- •Strong customer-facing communication skills
- •Experience working in a remote-first asynchronous environment across multiple time zones
What You'll Do
- •Running structured engagements with customers and prospects auditing lifecycle setups designing engagement frameworks advising on messaging strategy helping connect subscription events to CRM platforms
- •Providing continuous input to Product and Engineering on integrations event triggers and data payloads based on customer use cases
- •Codifying what works into scalable assets such as onboarding sequence templates churn prevention playbooks win-back campaign guides and segmentation frameworks
- •Partnering with Advocacy and Content teams to create blog posts webinars conference talks teardowns and guides on mobile lifecycle marketing
- •Helping Sales Customer Success and Support teams speak intelligently about CRM and retention
Nice to Have
- •Experience working at or closely with a CRM/engagement platform and understanding the ecosystem from infrastructure side
- •Published content spoken at conferences or built a public profile around mobile retention or lifecycle marketing
- •Experience with subscription apps specifically understanding trial conversion renewal psychology and involuntary churn
- •Familiarity with RevenueCat's product or being a customer
Benefits
- •Competitive equity in a fast-growing Series C startup backed by top-tier investors including Y Combinator
- •10-year window to exercise vested equity options
- •Fully remote and flexible work environment
- •4-5 weeks of suggested time off annually for mental physical and emotional recharge
- •$2,000 USD for workspace setup and $1,000 USD annual stipend for continuous learning
