Remote
Remote
Senior
Full Time
9 days ago
data analystmarketingseniorremoteAI-forwardmedia mix modelingincrementality testingmarketing measurement
Requirements
- •6+ years in marketing analytics, data science, or related role with focus on performance marketing and/or PLG growth
- •Deep understanding of marketing attribution, incrementality testing, and media mix modeling
- •Advanced in SQL and at least one statistical programming language (Python or R)
- •Hands-on experience designing, running, and interpreting experiments across digital marketing channels
- •Experience with MMM and/or advanced attribution models
- •Strong business acumen and fluency in growth metrics (CAC, LTV, payback period, conversion rates, funnel performance)
- •Ability to build tools and frameworks for self-service analytics
- •Comfortable with both technical and strategic contexts
- •AI-forward in work approach using LLMs and AI tooling
- •Clear communication to non-technical stakeholders
- •Thrives in async, autonomous environments
What You'll Do
- •Own the end-to-end marketing measurement strategy across experimentation, media mix modeling, and attribution for paid and PLG channels
- •Establish and evolve the attribution framework to inform decisions
- •Translate complex measurement outputs into clear recommendations on investment and efficiency targets
- •Serve as the subject matter expert for marketing measurement and educate stakeholders
- •Design and run incrementality tests to quantify causal impact of channels and campaigns
- •Calculate incremental lift and ROAS/CPA to guide budget reallocation
- •Build repeatable analysis templates and playbooks for experiment design and analysis
- •Partner with channel owners to build and prioritize an experimentation roadmap
- •Build and maintain media mix models to estimate channel contribution and budget allocation
- •Incorporate seasonality, adstock, and saturation effects in models and validate performance
- •Turn MMM insights into budget scenarios and forecasts for stakeholders
- •Own and build context and skills for marketing teams to run accurate self-serve analytics
- •Use AI tools to accelerate analysis and establish AI-forward practices
- •Identify and fix gaps and inconsistencies in marketing data cross-functionally
Nice to Have
- •Experience in BaaS, DevRel or open source dev tool companies connecting marketing spend to pipeline and revenue
- •Experience with applied econometrics, time-series modeling, or Bayesian methods for MMM and experimentation
- •Familiarity with common marketing and analytics tools (Google Ads, Meta, LinkedIn, web analytics, CDPs, BI/visualization tools)
Benefits
- •Fully Remote work with global hiring and WeWork membership or co-working allowance
- •ESOP (equity ownership) for all team members
- •Tech allowance for work environment setup
- •100% health insurance coverage for employees and 80% for dependents globally
- •Annual off-sites for company gathering
- •Flexible asynchronous work schedule
- •Annual professional development education allowance
About Supabase
Supabase is an open-source backend-as-a-service platform built on Postgres, giving developers a database, authentication, instant APIs, edge functions, realtime subscriptions, storage, and vector embeddings.
San Francisco, California, United States
251-500
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