Somerville, Massachusetts, United States•Boston HQ
Remote
Mid Level
Full Time
11 days ago
growth marketerB2B SaaSperformance marketingdemand generationadtechmartech
Requirements
- •Bachelor’s or Master’s degree from a top-tier academic institution
- •3–6 years of experience in growth, performance marketing, or demand generation
- •Background in B2B SaaS, adtech, martech, or data-driven products
- •Strong analytical mindset comfortable working with data and making decisions from it
- •Experience running experiments (A/B testing, funnel optimization, channel testing)
- •Ability to move quickly, prioritize effectively, and execute without heavy structure
- •Strong ownership, identifying problems and solving them without waiting for direction
What You'll Do
- •Own and improve the end-to-end growth funnel from first touch to qualified pipeline
- •Design and run experiments across channels (paid, lifecycle, landing pages, outbound support)
- •Analyze performance data to identify bottlenecks and opportunities in the funnel
- •Build, test, and iterate on messaging based on real customer behavior
- •Partner closely with sales to improve lead quality and conversion
- •Work with product to improve onboarding, activation, and user experience
- •Identify and scale new acquisition channels that can drive sustainable growth
- •Bring structure to growth by defining metrics, tracking performance, and making decisions based on data
