Somerville, Massachusetts, United States•Boston HQ
Remote
Director
Full Time
3 days ago
B2B SaaSad techproduct marketingdirector levelstrategic role
Requirements
- •7–12+ years in B2B SaaS or ad tech product marketing
- •Experience scaling from 10–20M ARR toward 100M+ ARR
- •Strong commercial instincts
- •Comfortable debating positioning at executive level
- •Able to simplify complex infrastructure concepts
- •Analytical enough to work with RevOps and Sales
- •Strategic but hands-on
What You'll Do
- •Define and refine market narrative
- •Articulate product advantages over legacy solutions
- •Clarify perspectives on CDPs, AI, auction optimization, and monetization
- •Develop clear messaging by ICP, region, and maturity stage
- •Ensure consistency across sales and marketing touchpoints
- •Own competitive positioning frameworks
- •Create battlecards and objection guides
- •Identify loss patterns and sharpen responses
- •Turn competitive pressure into narrative advantage
- •Lead go-to-market strategy for new modules and features
- •Translate product functionality into revenue impact
- •Define value propositions by persona
- •Support pricing positioning with RevOps
- •Create high-quality pitch narratives
- •Develop executive-level messaging frameworks
- •Standardize ROI stories and monetization cases
- •Improve enterprise confidence in strategic deals
- •Define target verticals and maturity tiers
- •Align messaging by region (LATAM, EMEA, NA, APAC)
- •Clarify where the company wins most decisively
- •Help Sales prioritize with strategic clarity
Nice to Have
- •Retail media, ad tech, marketplace, or infrastructure experience
- •Experience defining a new category or subcategory
- •Experience supporting enterprise sales teams globally
About Topsort
Topsort provides AI-powered auction tools and infrastructure APIs to help brands build ad businesses without cookies or user tracking.
Palo Alto, CA, US
50 - 100
Marketing & Advertising