Remote
Remote
Senior
Full Time
about 1 month ago
💰$114,758 - $177,097
remotenon-profitfundraisingrecurring_giving
Requirements
- •Experience managing and analysing sustainer giving programs
- •Proficiency in donor retention, upgrade strategies, recurring donation management, and techniques for growing donor lifetime value
- •In depth knowledge of supporters, the market and the charity sector to predict future trends, across global fundraising markets
- •Experience launching, managing, and testing fundraising campaigns and dunning processes across multiple channels, as well as integrated direct response marketing principles
- •Experience working with detailed audience segmentation, data analysis, and managing complex donor journeys across multiple audience segments
- •Comfortable working with donor KPI metrics and utilizing them to drive strategic decisions
- •Strong organizational and project management skills, with the ability to prioritize and manage multiple tasks simultaneously
- •Excellent communication and collaboration skills, with the ability to work effectively across teams and departments
- •A proactive and results-oriented approach, with a commitment to continuous improvement and learning
What You'll Do
- •Own and grow the recurring giving program, leading initiatives to expand the sustainer base, improve donor retention, reduce attrition, and drive long-term value of monthly and annual donors
- •Develop upgrade and cross-sell strategies to increase donor lifetime value (LTV), including structured ask strings based on LTV, giving history, and engagement behaviour
- •Contribute to sustainer acquisition strategy guided by the dedicated team
- •Design and optimise tailored donor journeys to deliver an optimal donor experience across onboarding, retention, upgrade, reactivation, and win-back
- •Lead and continuously improve dunning processes, including payment retries, recovery strategies, lapse prevention, and reactivation campaigns
- •Oversee and optimize self-management donation tools
- •Continually refine supporter touchpoints ensuring all recurring giving communications are donor-focused and aligned across channels
- •Oversee campaign implementation end-to-end, conducting complex data selections and segmentation, ensuring strong execution
- •Monitor KPIs, produce reports and adjust tactics to meet revenue and targets related to acquisition, retention, attrition, recovery, upgrade, and lifetime value
- •Contribute to the development and management of the acquisition and recurring giving budget, support forecasting and performance re-projections
- •Partner with the data team to ensure analysis supports strategic decision-making
- •Collaborate in donor research initiatives to inform program improvements
- •Support the Audience Strategy team in initiatives beyond recurring giving aiming to enhance donor upgrade opportunities and increase donor lifetime value (LTV)
- •Work closely with colleagues across Fundraising to ensure activities are coordinated, strategic, and supporter-centric
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